Real results for real Malaysian businesses

Digital Marketing &
DOOH Agency Malaysia

Marketing can feel like a lot. Too many platforms, too many vendors, too many promises. Since 1997, we've helped Malaysian businesses cut through that noise and grow, with strategies built around what actually works.

Strategy first.
Always.

Most agencies push you toward their one specialty. We recommend what’s right for your business — DOOH on its own, digital on its own, or everything working together. We own our media, we integrate when it makes a difference, and we measure the only thing that counts: your growth.

Trusted since 1997

25+ Years Growing Malaysian Brands

3thirds — Malaysian marketing team

Why 3thirds Inc ?

Owned media, full-service digital, real integration, and an early lead on AI — the foundations most agencies can’t offer.

Owned media
01

We own prime real estate. Literally.

Our KL Sentral AdPanels put your brand in front of one of Malaysia’s busiest locations, every day. Not outsourced, not resold — better rates, priority access, and direct accountability. Since 1997.

Full-service digital
02

Full-service digital, built to perform.

Google, Meta, TikTok, YouTube, LinkedIn, search, e-commerce — run by a Google Premier Partner. Not a little of everything done averagely. The right channels, handled by people who do this all day.

Integration
03

Where it comes together: integration.

Most agencies pick one channel and hope. We built everything to work as one system. Billboards create awareness, search and social capture intent, video builds trust, automation nurtures every lead. That’s architecture.

AI/O
04

Among the first in Malaysia on AI/O.

When customers ask ChatGPT, Gemini, or Google’s AI for a recommendation, we make sure your business is in the answer. Early to Answer Engine and Generative Engine Optimisation here — and refined ever since.

What We Actually Do

Here's the honest truth: not every business needs everything. Some need DOOH. Some need digital. Some need both, coordinated. Some need automation on top. We recommend based on your goal, not our service menu. So we start with a conversation about what you're trying to achieve, then map the combination that gets you there fastest, and most cost-effectively.

What Makes Us Different

We actually own our media.

Those KL Sentral AdPanels are ours — not rented, not brokered. Better prices, priority access, and someone directly accountable. It’s the foundation everything else is built on.

We’re integrated, not fragmented.

Most agencies specialise in one channel and stop there. We built everything to work together, so awareness, intent, trust, and follow-up reinforce each other instead of running in separate lanes.

We were early to AI/O in Malaysia.

Among the first here to offer proper Answer Engine and Generative Engine Optimisation, and we’ve kept refining it as the technology moves. That head start works in your favour.

Google backs us.

Google Premier Partner status means early access to new features and beta programmes, and a higher standard we’re held to. Both are good for you.

No cookie cutters.

Every strategy is built from scratch for your business. We don’t run templates, because your business isn’t one.

Who We Work With

SMEs & startups

You’ve outgrown DIY marketing and want strategies that scale with you.

Government & public sector

Yes, we speak bureaucrat too.

Marketing agencies

Who need execution support or specialist expertise.

Corporations

Ready to try something genuinely integrated.

The honest truth? We work best with businesses serious about growth. If you’re after the cheapest option or testing with an RM500 budget, there are better fits out there. We’re built for commitment — and for results.

The Brands You Recognise, Recognise Us.

From national telcos to global retail, Malaysian businesses at every scale have trusted us with their marketing.

The Numbers

Malaysians are among the most connected people on earth. The only question is whether they’re finding you.

35.4M

Malaysians online — 98% of the population. Your market isn’t “some” of Malaysia. It’s effectively all of it.

DataReportal, Digital 2026
8+ hrs

A day online, per person. More waking hours than most people spend on anything else. They have the time to find you — if you’re visible.

DataReportal, Digital 2025
30.7M

Active on social media — 85% of the country. Scrolling, comparing, and deciding every day.

DataReportal, Digital 2026
94.6%

Research products online before buying. People check you out before they ever contact you — what they find decides whether they do.

Dept. of Stats Malaysia, 2026

Your customers don’t live in one channel. They pass your billboard at KL Sentral, search for you on Google, spot you on social, watch your video, and get an email — often in the same week. The businesses winning aren’t the ones with the biggest budgets. They’re the ones showing up, consistently, everywhere their customers already are.

Let’s Talk

We’re based in Bandar Sunway, Subang Jaya, and we work with businesses across Malaysia — from Johor Bahru startups to Penang enterprises, from Sabah retailers to Sarawak service providers.

Your next step is a straightforward, no-pressure conversation about where your business is heading. Message us on WhatsApp for the fastest reply, or leave your details and we’ll come back to you.

Get In Touch